segmentation

Customer knowledge is the first step to a truly personalised and engaged relationship.

Explore and segment your data independently.

Create custom audience segments based on your unified customer profiles.

Unparalleled depth of exploration

Search on all types of attributes (demographic, behavioural, billing, equipment, etc.)

Precise targeting for effective messages

Autonomy for business teams

POWERFUL SEGMENTATION WITHIN EVERYONE'S REACH

Cross-reference all of your data accurately and perform as many searches and segments as required via an intuitive and comprehensive exploration engine.

segmentation_drag_drop_icone-png

Drag & Drop engine

segmentation_et_ou_icone-png

AND / OR management

segmentation_occurence_icone-png

Co-occurrence management

segmentation_imbrication_icone-png

Imbrication of criteria

segmentation_recherche_dates_icone-png

Search on fixed dates, sliding dates, anniversaries, etc.

segmentation_recherche_multicriteres-png

Multi-criteria declarative & behavioural search

DYNAMIC SEGMENTS

NP6 CM automatically updates your audience segments in real time to trigger effective marketing campaigns.

NP6 BY CHAPSVISION PLATFORM FEATURES

centralisation

Move from a fragmented universe to a unified view of your customers

orchestration

Break through the barriers to one-to-one marketing

Customisation

Engage in a personalised conversation with your customers

CUSTOMER TESTIMONIALS

WHY CHOOSE THE NP6 BY CHAPSVISION
MARKETING AUTOMATION PLATFORM?

+ 300

Customer references

3 billion

of profiles stored on the NP6 platform

1st

Online banks and mutuals trust us

9.7 billion

communications sent each year

+ 3 Mds

of web banners displayed

+ 99%

of emails delivered to inboxes on average

CONTACT OUR SEGMENTATION EXPERTS
IN MARKETING AUTOMATION